Are you trying to find the best WordPress plugins for eCommerce?
Creating and managing an online store is no small feat. You need the right tools in your arsenal to ensure a seamless shopping experience, attract customers, and drive sales.
In the realm of WordPress, the world’s most popular Content Management System (CMS), the use of plugins can make all the difference. But with thousands of options available, how do you know which are the best WordPress plugins for an eCommerce website?
🔎 In this article, we’ll cover:
Why Use WordPress Plugins for eCommerce?
Using WordPress plugins for eCommerce offers a multitude of benefits that make it a popular choice for building and managing online stores. Here are some compelling reasons why WordPress plugins are essential for eCommerce.
Ease of Use: WordPress is known for its user-friendly interface, and its plugins are no exception. They make it easy for even beginners and non-technical users to set up and manage an eCommerce platform.
Customization: WordPress plugins provide a high degree of customization, allowing you to tailor your WordPress website to your specific needs. You can choose from a wide range of plugins that offer different functionalities, ensuring your store’s uniqueness.
Cost-Effective: Many WordPress eCommerce plugins offer free versions with basic features, making it a cost-effective solution for small businesses and startups. You can add premium features as your eCommerce business grows.
SEO Friendliness: WordPress is inherently search engine-friendly, and numerous plugins, like All in One SEO (AIOSEO), are available to enhance your website’s SEO performance. These plugins provide tools and guidance to improve your site’s search engine rankings.
Security: Security is a top priority for eCommerce websites. WordPress offers various security plugins that help protect your online store from threats, malware, and vulnerabilities.
Payment Integration: WordPress eCommerce plugins offer seamless integration with a wide range of payment gateways. This ensures that your customers have multiple options to complete transactions securely.
Customer Engagement: Plugins such as OptinMonster and PushEngage help you engage with customers through pop-ups, web push notifications, and email marketing. These tools enhance customer retention and boost sales.
Support and Community: The WordPress community is vast and supportive. You can find solutions to most issues through forums, blogs, tutorials, and official plugin documentation. Additionally, premium plugins often offer customer support for more complex problems.
11 Best WordPress Plugins for eCommerce
Now that we understand more about the importance and use cases of WordPress plugins for eCommerce, let’s get into the best options. Below are 11 of the best WordPress plugins for eCommerce sites.
Easy Digital Downloads is one of the best WordPress eCommerce plugins. It’s designed specifically for selling digital products, providing a seamless experience for both you and your customers.
You can use it to add a full shopping cart system, product pages, and everything else needed for a WordPress store in just a few simple clicks. It simplifies both store and customer management.
EDD lets you set up subscription plans and send personalized emails. It comes with support for several payment gateways like PayPal and Stripe.
🔑 Key Features
Unlimited digital products
Full shopping cart system
Software licensing
Recurring payments & subscriptions
Order and customer management
Purchase receipts & emails
Email marketing tools & integration (Mailchimp, ConvertKit, etc.)
Amazon S3 or DropBox integration for file storage
Multiple payment gateway options
Discount codes
Product reviews
Wish Lists
Works with any WordPress theme
Real-time analytics & reporting
Pricing: Free. Premium plans start at $199.50, which includes access to premium extensions and addons that help extend and expand the plugin’s functionality. Learn more about EDD Free vs EDD Pro.
eCommerce without limits!
That is our promise. Most eCommerce solutions limit your creativity …not Easy Digital Downloads!
2. WooCommerce
WooCommerce is the most popular WordPress eCommerce plugin. If you sell physical products, it’s an excellent alternative to Easy Digital Downloads.
You can use it to transform your website into a fully functional storefront. It provides a wide array of features, making it an essential choice for businesses looking to sell products or services online.
WooCommerce is free and supports multiple languages and currencies. It also offers plenty of customization options and is supported by a large community of developers who are continuously updating and improving the plugin.
🔑 Key Features
Quick & easy WooCommerce store setup
Support for a wide variety of apps and extensions
Inventory management
Multiple payment options, including PayPal and credit cards
Extensive customization options
Themes with product catalogs for physical goods
Product management
Shipping options
Browsing & filtering
Flexible checkout
Buy buttons
Pricing: Free.
WP Simple Pay is a user-friendly WordPress plugin designed to streamline the payment process on your eCommerce site. It’s an excellent solution for businesses that want a straightforward way to accept payments, especially for digital products or services.
🔑 Key Features
Simplified payment forms
Secure payment processing via Stripe
Subscription & recurring payments
Pricing: WP Simple Pay offers a free version with limited features. Premium plans start at $49 per year.
4. Wordfence
In the world of eCommerce, security is paramount, and Wordfence provides the protection you need. Wordfence is a robust security plugin for WordPress, focusing on safeguarding your eCommerce website from malware, threats, and vulnerabilities.
You can use it for limiting login attempts, malware scanning, and as a web application firewall. Plus, there are multiple plans to choose from depending on the level of security you need for your eCommerce store.
🔑 Key Features
Real-time firewall & malware scanning
Login security with two-factor authentication & CAPTCHA support
Detailed security reports on site activity & security issues
Robust security tools
IP blocklist
Pricing: There’s a free Wordfence plugin available. Premium plans start at $119 per year.
Analytics are an essential part of tracking your eCommerce store activity and user behavior. MonsterInsights simplifies Google Analytics, providing valuable insights into your site’s performance.
It helps inform your lead generation and marketing strategies. With its eCommerce tracking, you can analyze which products are resonating the most with your target audience. Plus, it integrates seamlessly with Easy Digital Downloads and WooCommerce, allowing you to get even deeper insights into your data.
🔑 Key Features
Easy integration with Google Analytics & Google Search Console
Real-time analytics & reporting
Enhanced eCommerce tracking
Customizable reports and dashboard
Site performance tracking (links, CTA buttons, pages, etc.)
No coding or scripts
Pricing: Free for the basic version, with a premium plan starting at $99.50 per year.
6. WPForms
WPForms is the best form builder plugin which makes it also one of the best WordPress plugins for eCommerce sites. You can easily create lead generation and contact forms across your website via a drag-and-drop editor.
It’s also ideal for surveys, subscription and registration forms, and so much more. With premium versions, you get advanced features like conditional logic and integration with email marketing services and other tools. This includes GetResponse, Mailchimp, AWeber, and more.
Enhance your user experience and collect valuable data from your customers with ease.
🔑 Key Features
Drag & drop form builder
Pre-built form templates
Embeddable lead generation forms
Conditional logic for dynamic forms
Integration with page builders
Newsletter signup forms, user registration, order, survey & more
Sidebar widgets
Email notifications & alerts
Pricing: There is a free, Lite version of WPForms. Plans with premium features start at $49.50 per year.
AIOSEO is a comprehensive SEO plugin, helping you optimize your site for search engines and improve your eCommerce store’s online visibility to boost organic traffic.
Similar to Yoast SEO, this content optimization plugin can make it easier to optimize your WordPress pages to target specific keywords. It provides SEO-related suggestions as you write and tracks the readability of content in real-time.
Features such as the Headline Analyzer help with crafting engaging headlines that generate clicks and drive traffic to your site.
🔑 Key Features
SEO analysis and optimization tools
XML sitemap generation
Social media integration
Headline analyzer
Actionable SEO checklist for content optimization
Detailed on-page analysis with TruSEO score
Integration with WooCommerce, ChatGPT, etc.
Pricing: Free for the basic version, with a premium plan starting at $49 per year.
8. OptinMonster
OptinMonster is a premium WordPress plugin that offers a suite of conversion optimization tools, including highly customizable popups. This feature-packed tools can help you engage shoppers and highlight your latest offerings.
It integrates with eCommerce plugins like Easy Digital Downloads and WooCommerce, as well as plenty of third-party email marketing services, CRM systems, and analytics tools. This includes Mailchimp, HubSpot, Salesforce, and Google Analytics.
Businesses of all sizes with a budget for a complete exit intent solution; e-commerce sites looking for advanced targeting options and conversion optimization tools.
🔑 Key Features
Drag-and-drop popup builder
Exit-intent technology with behavioral triggers
A/B testing & analytics
Template library
Integration with major email marketing services
Advanced targeting options
Slide-ins, floating, lightbox, multi-step, & other popup types
Customizable success messages
Animations & effects
Adblock detection
Pricing: OptinMonster offers multiple pricing plans. Plans start at $9/month.
9. PushEngage
PushEngage is one of the best WordPress plugins for eCommerce, especially when it comes to lead generation. It enables you to send web push notifications to your customers, keeping them engaged and informed about your eCommerce offerings.
It delivers an intuitive solution for reducing cart abandonment and turning visitors into customers You can set up automatic notifications for specific events, like when you publish a blog post or launch a product.
🔑 Key Features
Customizable push notifications
Abandoned cart notifications
Price drop alerts
Drip campaigns
A/B testing
Interactive messages
Segmentation for targeted messaging
Real-time analytics
Pricing: PushEngage is free for up to 200 subscribers. Paid plans start at $9 per month.
10. TrustPulse
TrustPulse is a powerful WordPress plugin that leverages the concept of social proof to boost conversions on your eCommerce site. It displays real-time activity notifications to build trust with potential customers, encouraging them to make a purchase.
It harnesses the psychology of FOMO (Fear of Missing Out) to encourage hesitant shoppers to take the plunge and make a purchase. The plugin is highly customizable, allowing you to control the appearance and timing of notifications to align with your brand and user experience.
🔑 Key Features
Real-time activity notifications
Customization for popup designs
A/B testing for optimizing notifications
Integrations with popular platforms
Easy setup & integration
Pricing: Plans start at $5/month billed annually.
11. SeedProd
Another one of the best WordPress plugins for eCommerce is SeedProd. As the best WordPress landing page builder, is a versatile WordPress plugin that allows you to create beautiful coming soon, maintenance, and landing pages for your eCommerce site.
You can use it to build anticipation for a new product or launch. You can use it to capture leads from your site via coming soon pages. SeedProd offers a variety of pre-built templates, layouts, blocks, and sections that you can customize via the drag-and-drop visual editor.
It’s an excellent way for business owners to build lead generation and conversion pages without leaving the WordPress dashboard.
🔑 Key Features
Frontend drag & drop website builder
Coming Soon pages
Library of pre-designed templates, blocks & sections
Seamless integration with EDD, WooCommerce & other plugins
Countdown timers
Distraction-free landing pages
Lead capture forms
Social share buttons
Pricing: SeedProd offers a free version with basic features. Premium plans start at $39.50 per year.
FAQs About WordPress Plugins for eCommerce
Let’s wrap up with some frequently asked questions.
What is the best eCommerce plugin for WordPress?
It depends on what you’re looking for and what you’re selling. Overall, if you’re selling digital products or goods, Easy Digital Downloads is the best eCommerce plugin for WordPress.
What are the best WordPress plugins for eCommerce sites?
Any of the plugins listed in this roundup can benefit your eCommerce store. You’ll want to make sure that you have plugins that let you accept payments online securely, optimize and showcase your products in an aesthetically pleasing manner, capture visitor information, and integrate with email marketing services and other tools.
It’s also important to make sure your site is secure, which you can do by choosing a reliable web hosting provider. I recommend SiteGround Managed EDD Hosting.
Get EDD to Enhance WordPress eCommerce
Selecting the best WordPress plugins for your eCommerce website is a critical decision that can significantly impact your online business. The plugins we’ve discussed here cover the essential aspects of an eCommerce site, from security to performance and user experience.
If you sell digital products, Easy Digital Downloads offers a complete eCommerce solution. In addition to the plugin itself, it gives you access to dozens of premium extensions you can use to extend the features and functionality of your online store.
Grab your pass today to get started:
📣 P.S. Be sure to subscribe to our newsletter and follow us on Facebook or Twitter for more WordPress resources!